Have trouble explaining Inbound Marketing to others? Everyone has their own definition. However, none of them are easy to understand or remember.
Just like Romeo & Juliet belonged to warring families, Inbound Marketing and Marketing Automation belong to competing companies.
Have trouble explaining Content Marketing to others? Or how Content Marketing is different from Inbound Marketing? What about the difference between Content Marketing and Content Strategy?
One of the key benefits commonly cited by inbound marketing agencies is that inbound marketing costs 61% less per lead than outbound marketing.